Network Overview · Prepared for AMD Creators

STRIKE HOUSE STUDIO

Combat-sports creator campaigns for music releases.

25
Creators
1.93M+
Combined Followers
UK · US
Creator Network
TikTok-first
Combat-Sports Pages

STRIKE HOUSE helps music teams test suitable tracks inside combat-sports edit culture, instead of forcing songs into generic influencer promo.

What STRIKE HOUSE is

A combat-sports creator and editor network for music releases.

STRIKE HOUSE is a curated network of boxing, MMA and fight-culture creators across the UK and US. We help labels test tracks inside combat-sports edit culture, placing music natively into walkout, knockout, training and rivalry content rather than running songs through generic influencer placements.

Why combat sports is the opportunity

An underused lane with natural music moments.

Labels already understand how football and basketball edits can move music. STRIKE HOUSE applies that same behaviour to combat sports, where walkouts, rivalries, knockouts and training edits create a natural home for high-energy tracks.

Walkouts Knockouts Face-offs Press conferences Training camps Comeback stories Rivalries Fight-week build-up
Native placement

Native placement, not generic promo.

STRIKE HOUSE helps music teams place tracks into content formats that already move inside fight culture. Instead of forcing a track into generic influencer promo, we match it with boxing edits, MMA clips, knockout moments, fighter highlights and walkout-style visuals where the sound naturally fits.

How a test campaign works

A clear five-step rollout.

01
Track fit check
02
Select the right pages
03
Choose 1 to 3 angles
04
48 to 72h rollout
05
Performance recap

Performance recap covers views, strongest pages, best angles and what is worth scaling for a follow-on campaign.

Test options

Three scope levels for a first test.

Each option scales by number of placements and angle variety. Final scope is set once track and release direction are agreed.

Option 01

Starter test

5 placements. Single angle. Quick read on whether the track lands inside the lane.

Option 02

Standard campaign

10 placements. 1 to 2 angles. Stronger spread across the network with recap on strongest pages and angles.

Option 03

Bigger push

15 to 20 placements. 2 to 3 angles. Release-week saturation across selected pages with full recap and recommendations.

Campaign references

Campaign references and proof.

Reference 01

Alamo Records
BossMan Dlow

Campaign reference across boxing and fight-culture pages. Combat-sports promo for rap-leaning releases.

Reference 02

Sony Music Vietnam
BossMan Dlow SEA

Regional campaign support across short-form creator content. Combat-sports angle adapted for SEA audience.

Reference 03

UK artist 4.4c

One creator post from the network reached 2.1M+ views, with additional network posts reaching six-figure view counts.

Campaign screenshots and supporting proof are provided separately in the proof folder.
Selected pages at a glance

Five pages from the network.

Selected sample of the network. Full 25-creator roster available depending on track fit, platform and campaign direction.

@boxing.arc profile and pinned posts
@boxing.arc · 140.1K followers
Pinned: 10.7M, 9.5M, 1.9M
@viralboxingg profile and pinned posts
@viralboxingg · 278.5K followers
Pinned: 22.4M, 5.4M, 2.8M
@fightmaniatv profile and pinned posts
@fightmaniatv · 153.4K followers
Pinned: 6.7M, 697K, 397K
@linton.fx profile and recent posts
@linton.fx · 17.4K followers
Recent posts: 2.4M, 2.1M, 1.3M
@digitalmindset__ profile and recent posts
@digitalmindset__ · 220.7K followers
Recent posts: 5.8M, 2M, 976K
Live content examples

Public examples from selected pages.

Embedded examples are public posts from selected pages and are included to show the content style, pacing and audience behaviour this model is built around.

TikTok embeds may require the page to be hosted online to display correctly. Fallback links to each creator profile are included under every card.
@viralboxingg
Viral boxing edit
Loading TikTok videoFor @viralboxingg
Open on TikTok
@fightmaniatv
Boxing / MMA crossover edit
Loading TikTok videoFor @fightmaniatv
Open on TikTok
@digitalmindset__
MMA fight edit
Loading TikTok videoFor @digitalmindset__
Open on TikTok
@combat_trx
Fighter highlight
Loading TikTok videoFor @combat_trx
Open on TikTok
@ringsidez
Combat-sports highlight
Loading TikTok videoFor @ringsidez
Open on TikTok
@linton.fx
Cinematic boxing edit
Loading TikTok videoFor @linton.fx
Open on TikTok
Platform direction

TikTok-first today, expanding honestly.

Current network is strongest on TikTok-first combat-sports pages, with selected Instagram fight-culture pages available and further Instagram Reels and YouTube Shorts expansion being built. Final platform mix per campaign reflects the network as it stands today, not a future state.

Where this could fit for UMG / AMD Creators

The kind of releases this lane was built for.

Combat-sports edits travel naturally with high-energy, confidence-led music. Rap, drill, trap, grime and high-energy pop all sit cleanly inside this content. Walkout-energy singles, comeback-narrative releases and rivalry-led campaigns all have a natural home in the network.

UK rap and drill US trap and hip-hop High-energy pop Walkout-energy singles Comeback-led releases Rivalry and feature campaigns Release-week saturation Tentpole album rollouts
Next step

Where this could go from here.

If the lane reads aligned, the next step is to scope a first test on any upcoming UMG UK release where combat-sports content makes sense. Happy to suggest the strongest creator mix for any track sent across.

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